If you’re looking for some great practical On-Page SEO techniques in 2019 that you can use for your website today, then you have landed at the right place!
When it comes to On-Page SEO, I am pretty sure you must have heard multiple times about meta tags and keyword density.
So, what is an On-Page SEO?
The definition of On-Page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant search engine traffic. On-page refers to both the HTML source code and content of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.
This article will provide you with a simple checklist of On-Page SEO techniques in 2019 that will bring in more search engine traffic from every piece of content that you tend to publish on your site.
Here is the list of top 10 techniques that we are going to discuss-
- Use SEO-Friendly URLs
- Start Your Title With Keyword
- Add Modifiers To Your Title
- Engage With Multimedia
- Write Your Blog Post Title In H1 Tags
- Write Subheadings In H2 Tags
- Drop Keyword In Introduction Para
- Use Outbound Links
- Use Internal Links
- Image Optimization
- Use Social Sharing Buttons
- Post-Long Content
Let’s start with the techniques without wasting any further time-
1. Use SEO-Friendly URLs
The Ranking Factors have found that the short URLs have an edge in the Google Search Results.
So, it is recommended to make your URL short which should always include your target keyword in URL.
In other words, avoid ugly URLs or Long URLs.
2. Start Your Title With Keyword
The most important On-Page SEO factor is your title tag.
In general terms, the closer the keyword is to the beginning of your title tag, the more weight it has with the search engines.
3. Add Modifiers To Your Title
Using modifiers like “guide”, “checklist”, “fast”, “2019”, “easy”, “advanced” , “top” and “review” can help you rank for long tail versions of your focus keyword.
4. Engage With Multimedia
Reading long content with no images, videos and pictures can get be a daunting task for many people visiting your website.
So try engaging with videos, images, infographics and diagrams can reduce bounce rate and increase time on site, which is the two most critical user interaction ranking factors.
5. Write Your Blog Post Title In H1 Tags
The H1 tag is the “Headline Tag“. CMS like WordPress automatically add the H1 tag to your blog post title. If that’s the case, you’re all set to get going.
A Heading Tag adds SEO value is more appropriate. In the last few years, more weight is given to authoritative content as a ranking factor.
Google finds the keywords more easily if they are written in heading tags. Therefore, heading tags are an important On-Page SEO factor that you don’t want to ignore while optimizing your websites.
6. Write Subheadings In H2 Tags
Make sure you use your target keyword in at least once in your subheading and write it in an H2 tag.
7. Drop Keyword In Introduction Para
Try using your keyword which should appear in the first 100-150 words of your article. It will help you improve your On-Page SEO.
8. Use Outbound Links
This is a white hat SEO technique to get more search engine traffic to your website.
The outbound links your user to related pages that Google figures out for your page’s topic.
It also shows Google that your page is the hub of quality content and information.
9. Use Internal Links
Use your old blogs as an internal link to generate more search engine traffic on your previous blogs. Mention 2-3 in every post.
Don’t use immediately after the first para.
Wait for a reader to get engaged in your content and then introduce the link of your previous blogs which are related to your current content.
Make sure that you use at least one image which includes your target keyword and that your focus keyword is a part of your image Alt Text.
11. Use Social Sharing Buttons
Social media is one of the major sources of generating more eyeballs on your content.
And the more eyeballs you get on your site, the more likely someone is to link to you. Don’t be hesitant about placing social sharing buttons of Facebook, Whatsapp, Instagram, LinkedIn prominently on your site.
Also, read- 8 Best Facebook Marketing Strategies In 2019
In a study by BrightEdge, it has been found that prominent social sharing buttons can increase social sharing by 700%.
12. Post-Long Content
Always try aiming for at least 1000-1900 words for every piece of content that you publish.
Longer Content helps you to rank better for your focus keyword. It also brings more traffic to your website. It’s a win-win situation altogether.
Using all these On-Page SEO techniques will help you rank your website organically and generate more search engine for a long run.
That’s all folks!